THE POWER OF SHE

1 IN 8 WOMEN WILL GET BREAST CANCER.
THESE 8 WOMEN ALREADY DID.

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RECOVERY ON WATER

Embracing the Power of Movement
to Fight Back

Breast cancer survivors know it takes fitness to keep up the fight. Athleta got in the boat with the inspiring women of Recovery on Water (ROW), a sisterhood of breast cancer patients and survivors that embraces the power of exercise to move through recovery, together. Each sister is a survivor and so much more, using the sport of rowing to be her strongest self, both physically and emotionally.

ATHLETA SUPPORTS ALL WOMEN

Stories like the women of ROW inspired us to co-create the Empower Bra with breast cancer survivors. It’s Athleta’s first specially designed post-mastectomy sports bra. We also designed a limited-edition Power of She Bra. So whether you’re in recovery yourself or looking to support women who are, there’s a bra made especially for you.

EMPOWER BRA

Our new Empower Bra was co-created with women who have had mastectomies to offer the most in comfort and design.

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We’re just getting started and our designers would love to hear from you. What are you looking for in the perfect post-mastectomy bra?

SHARE FEEDBACK

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Fully
Adjustable

9 spaces to adjust the
length for a custom fit

Stitching

Seams are soft
and gentle

Take on/off
3 ways

01. Back has a hook-and-eye
02. Front zips all the way
03. Pull over

Style Meets
Coverage

There’s more coverage
on the sides to cover
scarring—and it’s low-cut
enough to feel feminine

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Sleek compression fabric
wicks and breathes

Exposed chest band
streamlines your fit

Mesh-lined with
removable pads

Front interior
envelope pocket

POWER OF SHE BRA

Show your support in our limited-edition Power of She Bra. It features medium support and a navy band with the “Power Of She” mantra embossed on the back.

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MEET THE WOMEN WHO MOVE US

The cancer label falls away as each sister moves forward, together.

JENN

The woman bringing them
all together.

Jenn Junk was just 22 when she co-founded this amazing organization. Fresh out of college, she was a rowing coach and wanted to help breast cancer survivors be active in their recoveries. In the 10 years since starting ROW, she has been devoted to educating women about the beneficial effects of exercise, including improvements in lymphedema, bone mineral density, body mass index, quality of life, and most significantly, relapse rates. She loves that learning to row empowers these women at a time when life can be so chaotic and overwhelming.

When you get on the
water, there’s no time for
cancer thoughts. You’re
a rower, and that’s all
you have room for.
JENN

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1 in 8, or about
12%, of U.S. women
will develop
breast cancer
in their lifetime

*Original source: breastcancer.org

Moderate exercise
may reduce the
recurrence
of breast cancer
by up to 50%*

*Original source: https://www.cancer.gov

1 in 8, or about
12%, of U.S. women
will develop
breast cancer
in their lifetime

*Original source: breastcancer.org

Moderate exercise
may reduce the
recurrence
of breast cancer
by up to 50%*

*Original source: https://www.cancer.gov