FEATURE STORY Training for a 10K

By Sage Rountree, USA Triathlon Certified Coach and Registered Yoga Teacher
Ready to build on your 5K success? The next step is doubling the race distance and signing up for a 10K. Running a 10K requires more sustained focus than the 5K. While your pace may feel slightly less intense, you’ll need to concentrate for twice as long as in a 5K. Practice makes perfect here, so the longer intervals become fruitful opportunities to observe your mental process as you push toward discomfort. These are good runs to do alone, or at least silently, and without the distraction of your MP3 player. You’ll probably learn some interesting facts about yourself and how you handle intensity, and this in turn gives you more strength in all areas of your life…

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Adventure Travel

Papaya Lessons

by Tamara Jacobi, Eco-Adventurer
I look up at the towering papaya trees surrounding our dipping pool. Newly planted last year, these trees had peered up at me timidly, searching for guidance. I breathe in deeply, inhaling the scent of their flowers, as though to draw inspiration as I return to commence another year of running my family’s eco-lodge on the pacific coastline…

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Training, Riding and Guiding in Africa

by Sarahlee Lawrence
Inquisitive, reticulated giraffes walked gracefully up to us while our horses grazed. Some days we slipped through a herd of sixty or more, towering like a cathedral. I rode where the only trails are elephant trails, the sky is so vast it seemed to wrap around me, and the Southern Cross and Big Dipper sat in the same sky. Horses carried me through the still wild bush of the Laikipia District in Kenya…

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Climbing Problems

by Shannon Mullen, Journalist & Outdoor Girl
In climbing, you learn mostly through failure,” my instructor said with a grin, “but success is that much sweeter.” I’d just fallen off the rock wall for the fifth time at an indoor climbing gym in Lander, Wyoming. The small ranching town in the Rocky Mountains is famous in this sport for its proximity to breathtaking, steep-walled canyons, towering boulders left by the glaciers that carved them, and the scores of talented athletes who come in droves to scale both…

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Inside Athleta

Holiday Behind-the-Scenes Gallery

Team Athleta knows how to weather the cold in style by skiing, snow boarding, ice skating, hiking, and being on the move into the wee hours while shooting in Portillo, Argentina and Park City, Utah. Enjoy this glimpse into the creation of our Holiday catalogs along with spectacular scenery, spoon balancing, snowman hugging, and all-around silliness…

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Kettlebell Sport Comes to Athleta

The ladies and gents of Athleta had a special treat last Friday when Maya and the Ice Chamber Kettlebell Team came to our Petaluma headquarters to share their passion (and shed their perspiration) for Kettlebell Sport. Here are some of the highlights…

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Gym+Training

A Coach’s Gold Medal?

by Mayachela (Maya) Garcia, CSCS
One of the most challenging aspects of my training for kettlebell sport has been wearing multiple hats as both competitor and coach. At our recent meet in Colorado, I had a hard time balancing it all. We stepped into the professional biathlon division for the first time as a team. On the surface, everything looked great…

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Ski Conditioning

by Christina Russell, Women’s Quest
Every fall, the approaching ski season brings excitement to avid skiers across the country. When most of us think of returning to snow, we recall the sizzle of our quads as they seared with burning pain from the first punishing bump runs of the year. Here are several of the basics that can get you started on your quest to grace the slopes with panache…

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Kettlebell Sport: The Road to Competition Day

by Mayachela (Maya) Garcia, CSCS
It’s been a busy day—full of deadlines, clients, emails and of course, mommy errands. Did I remember to buy his teething tablets? Who knows… I know one thing for sure though—despite those dreadful bags under my eyes, I can’t rest tonight because it’s my night to train. An upcoming kettlebell competition looms…

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Yoga

Comfort and Joy, Comfort and Ease

by Margaret Burns Vap, Big Sky Yoga Retreats
Welcome to the holiday season. It can easily become overwhelming and stressful if we get swept up in the current of consumerism and the idea that more is better. How to find holiday joy and meaning? Firmly ground your heels in tadasana (mountain pose), adopt an attitude of gratitude…

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Customer Spotlight

Lock and Load

Featuring Carrie Kimber, Ironman Finisher
On November 3rd, I cleaned the house, packed my bags and felt ready to roll. My whole family was trekking down to Florida. I had left the book Becoming an Ironman in the center of my bed for when I came home. The week preceeding our departure was an emotional ride for me…

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