I started doing Triathlon Relay Races last summer. It is a great way to race with your best friends and compete for the same goal. It’s mostly about having fun together, but almost impossible to not get caught up in competing with the other teams! This year, I rounded up two good friends to join me in the Barb’s Race Relay. Barb’s Race is the only women’s half Ironman triathlon in the world…
Outdoor Yoga
May 7, 2009 By 6 Comments
It’s the perfect time of year to get out of the studio and into nature. Here’s some inspiration to open the door…
Summer 2009 Behind the Scenes Video
March 26, 2009 By 8 Comments
For a company that’s all about activity, it’s only natural for our behind-the-scenes photo gallery to evolve into a video gallery…
Spring 2009 Behind the Scenes Gallery
January 16, 2009 By 32 Comments
Please join us for a mental vacation to Hawaii’s stunning Kona coast, and an inside look at the hard work and fun that went into developing photography for our Spring 2009 catalogs…
Saluting Our 2008 Featured Athletes
January 14, 2009 By 2 Comments
Each year Athleta sponsors a team of women representing a range of sport and fitness activities. With 2009 underway, we’re updating the Featured Athletes section to introduce our 2009 athletes, but would like to take a moment to acknowledge and thank the AMAZING women who represented Athleta in 2008…
Winter 2008 Behind the Scenes Gallery
October 13, 2008 By Leave a Comment
Team Athleta knows how to weather the cold in style by skiing, snow boarding, ice skating, hiking, and being on the move into the wee hours while shooting in Portillo, Argentina and Park City, Utah. Enjoy this glimpse into the creation of our Holiday catalogs along with spectacular scenery, spoon balancing, snowman hugging, and all-around silliness…
Kettlebell Sport Comes to Athleta
October 13, 2008 By 7 Comments
The ladies and gents of Athleta had a special treat last Friday when Maya and the Ice Chamber Kettlebell Team came to our Petaluma headquarters to share their passion (and shed their perspiration) for Kettlebell Sport. Here are some of the highlights…
Fall 2008 Behind the Scenes Gallery
August 14, 2008 By 1 Comment
Enjoy this gallery from our Fall photo shoots. Highlights include some great shots of our 4-legged models, a glimpse of our first male model (hint: he’s not an athlete, but he is authentic), Monica practicing her pancake flipping skills, and Colleen Cannon setting a good example when it comes to sun protection…
Blisters Don’t Need Chemo
July 21, 2008 By 6 Comments
Well… I did it. I walked 39 miles in the Avon Walk for Breast Cancer. I am still nursing blisters and sore muscles and what feels like some kind of nerve damage in my foot, but what an amazing, wonderful experience…
Athleta Triathlon
July 7, 2008 By 2 Comments
We’re a company that believes in empowering women, and that belief starts at the core of Team Athleta. On July 3rd six ladies hit a milestone in their lives by doing something they never thought they’d do — completing their first ever triathlon…
