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Team Athleta

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Power Of She

A Sisterhood of Survivors: 7 Women Who Beat Breast Cancer

Over 245,000 new cases of invasive breast cancer will be diagnosed this year, according to the American Cancer Society… Athleta is committed to helping find a cure for the disease, and we donate to National Breast Cancer Foundation (NBCF) every year. NBCF’s mission is…

September 22, 2016
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Wellness

3 Women Explain What They’ve Gained From Meditation

The benefits of meditation are endless. There’s scientific evidence that meditating takes you away from beating yourself up about the past or worrying about your future, and grounds you in the present. If you’re new to the art of meditation, we put together some…

September 20, 2016
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Girls

Athleta Girl Style: Back-to-School Fashion

Pencils and notebooks aren’t the only supplies needed for a new school year… Tops and bottoms she can wear from class to practice and everything in between are at the top of this year’s shopping list. A few of our favorite Athleta girls showed off…

September 18, 2016
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Style

Looks We Love: From Bootcamp to the Boardroom

We Athleta employees live and breathe Modern Active Style… And it’s not just a trend to us. We’ve always dressed this way. Because we’re not just marketers, designers, and merchandisers. We’re also crossfitters, marathoners, and yogis. We’re mothers, daughters, sisters, and friends. We own…

September 16, 2016
Fitness

Sweat Series Episode VI [With Anne Victoria]

What to do when your sanity needs a sweat sesh, but making it to the studio is just not happening? Sweat Series is here to help! We partnered with Well + Good and asked the industry’s hottest instructors and fit-stagrammers to give us their…

September 15, 2016
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Wellness

Meditate Your Way To A Clear Mind: Positive Thinking Day

This year, Positive Thinking Day falls on September 13th… It’s a yearly reminder to pause and observe how we’re responding to everyday events, and an encouragement to get back on track by infusing more positive thinking into our lives. // photo credit to @jobimanson,…

September 12, 2016
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Power Of She

The Power of She: Meet the #AthletaSquad

When we launched the Power of She campaign, we set out to spark a movement inviting women and girls to stand together, collaborate, and put an end to undermining. Alone we are strong, united we thrive. Together we create the Power of She. When…

September 12, 2016
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Style

Behind the Scenes of Sculptek

Since its inception, Athleta has been a pioneer in creating performance apparel for active women… For the past two years, the design, fit and fabric teams worked together to research, develop, and test Athleta’s latest breakthrough: Sculptek. It’s a new fiber technology that molds…

September 6, 2016
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Fitness

Sweat Series Episode V [6 Minute Dancer Abs]

Dance to your core strength… Wondering what to do when your sanity needs a sweat sesh, but making it to the studio isn’t happening? Sweat Series is here to help! We partnered with Well+Good and asked the industry’s hottest instructors and fit-stagrammers to give…

August 31, 2016
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Style

Introducing New Sculptek by Athleta

Imagine an activewear pant that’s engineered to give you your best workout. Imagine a capri that fits so well, you can run harder and longer. Imagine a bra whose fiber compresses, sculpts, and supports exactly where you need it. Introducing our latest breakthrough: Sculptek.…

August 29, 2016