All Posts By

Team Athleta

Fitness

Sweat Series Episode IX [6 Minute Power Yoga]

What to do when your sanity needs a sweat sesh, but making it to the studio is just not happening? Sweat Series is here to help! We partnered with Well + Good and asked the industry’s hottest instructors and fit-stagrammers to give us their…

February 6, 2017
Style

The Making of Powervita: A New Breed of Yoga Fabric

Over a year ago, our design team, along with our merchandising partners, set out to create a new-breed yoga fabric… One year later, we introduced Powervita – a beyond soft fabric that has interlocking construction to provide light compression that delivers just-right support for…

February 1, 2017
Style

It’s All About 7/8

A little less length, a little more ankle. A little more freedom. A little more style. That’s what 7/8 is all about. It’s no surprise this new length is taking over everything from yoga to fitness to street style.   YOGA INTRODUCING THE CHATURANGA…

January 11, 2017
Style

Introducing Powervita: The New, Ultimate Yoga Fabric

Unbelievable softness. Lightweight compression. Total coverage. The search for the ultimate yoga fabric is over. Powervita is our new, lightest-weight yoga fabric, and is great for any practice — from restorative to bikram. It has all the qualities you’re looking for — it’s extremely…

January 4, 2017
The Power Of She

At 98, the World’s Oldest Yogi Shares Her Wisdom

The Power of She is a movement inviting women and girls to lift each other up, and together, realize our limitless potential. In this Q&A, the world’s oldest yogi and her spiritual soulmate show us how mindful living can help anyone achieve the Power of Positivity. At…

December 26, 2016
The Power Of She

How To Begin And End Every Day With Positivity

The Power of She calls women and girls to come together and embrace the best parts of themselves and each other. When we empower each other, we position our sisterhood for greatness. Below, the world’s oldest yogi and her spiritual soulmate share what they’ve…

December 26, 2016
The Power Of She

How We Can Help Create A More Inclusive World

The Power of She is a movement inviting women and girls to join hands and lift each other up. When we empower each other, we position our sisterhood for greatness. Below, one mom shares what she’s learned about acceptance from her daughter, and how…

December 26, 2016
The Power Of She

How To Get More Support For Your Favorite Cause

The Power of She invites women and girls to join forces for the good of the sisterhood. Alone we are strong, united we thrive. The women at Every Mother Counts use the Power of Community to bring skilled healthcare to moms around the world.…

December 26, 2016