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Team Athleta

Style

Our New Fair Trade Line Empowers Female Garment Workers

Our new Fair Trade Certified™ line is helping the talented women who make Athleta’s garments unleash their limitless potential. Every time you buy from the line, we pay an additional premium directly back to the people who made the tank, pant, or bra. Collectively,…

February 24, 2017
Style

Spring 2017: Our Most Versatile, City-Friendly Bottoms

We put together a list of some of our most versatile, city-friendly bottoms, so you have something you’ll love to wear whether you’re running errands after yoga, meeting a girlfriend for brunch, or going to work. Read on to learn why love them and…

February 21, 2017
Fitness

Sweat Series Episode XI [5 Minute Full Body Boxing Burn]

What to do when your sanity needs a sweat sesh, but making it to the studio is just not happening? Sweat Series is here to help! We partnered with Well + Good and asked the industry’s hottest instructors and fit-stagrammers to give us their…

February 20, 2017
Style

Just In: New Spring Arrivals

Spring new arrivals are here, and we couldn’t be more excited! Hover over the images below to shop, and read on to learn why these products are our faves. NEW for Run, Gym & Training   FEATURED ITEM: The Electric Geo Track This Run…

February 15, 2017
Fitness

Sweat Series Episode X [6 Minute Barre Workout]

What to do when your sanity needs a sweat sesh, but making it to the studio is just not happening? Sweat Series is here to help! We partnered with Well + Good and asked the industry’s hottest instructors and fit-stagrammers to give us their…

February 13, 2017
Girls

Athleta Girl: New Spring Arrivals

This spring season, Athleta Girls are rocking the best new styles, like sporty capris, bright tees and tanks, and swimwear that makes her feel bold & brilliant. Hover over the images below to shop our newest arrivals for girls ages 6-14. 7 Must-Have New…

February 11, 2017
Fitness

Sweat Series Episode IX [6 Minute Power Yoga]

What to do when your sanity needs a sweat sesh, but making it to the studio is just not happening? Sweat Series is here to help! We partnered with Well + Good and asked the industry’s hottest instructors and fit-stagrammers to give us their…

February 6, 2017
Style

The Making of Powervita: A New Breed of Yoga Fabric

Over a year ago, our design team, along with our merchandising partners, set out to create a new-breed yoga fabric… One year later, we introduced Powervita – a beyond soft fabric that has interlocking construction to provide light compression that delivers just-right support for…

February 1, 2017
Style

It’s All About 7/8

A little less length, a little more ankle. A little more freedom. A little more style. That’s what 7/8 is all about. It’s no surprise this new length is taking over everything from yoga to fitness to street style.   YOGA INTRODUCING THE CHATURANGA…

January 11, 2017
Style

Introducing Powervita: The New, Ultimate Yoga Fabric

Unbelievable softness. Lightweight compression. Total coverage. The search for the ultimate yoga fabric is over. Powervita is our new, lightest-weight yoga fabric, and is great for any practice — from restorative to bikram. It has all the qualities you’re looking for — it’s extremely…

January 4, 2017