All Posts By

Team Athleta

IMG_2044
Girls

Athleta Girl Takes Over: Meet Sadie

What happens when we give six amazing girls a selfie stick, head-to-toe Athleta Girl gear and set them loose? We see first hand how they take on their crazy big adventures. During the month of January, we’ll be featuring real Athleta Girls and giving…

December 25, 2016
IMG_1970
Girls

Athleta Girl Takes Over: Meet Alex & Maggie

What happens when we give six amazing girls a selfie stick, head-to-toe Athleta Girl gear and set them loose? We see first hand how they take on their crazy big adventures. During the month of January, we’ll be featuring real Athleta Girls and giving…

December 25, 2016
minna1
Girls

Athleta Girl Minna Dreams Big and Skates Big

Minna is the first girl to win most of the contests she enters… However, she says it doesn’t matter to her if she’s competing against boys or girls, she just wants to skate. The 10-year-old has been skating since she was in diapers and…

December 18, 2016
Style

What’s New: Sculptek

Since we introduced our Sculptek line this fall, the feedback we’ve heard most from you was “more!” So here it is! Introducing new styles and new colors in our revolutionary Sculptek fiber technology. NEW Stealth Mesh 7/8 Tight We’ve added mesh to our Stealth…

December 14, 2016
IMG_5994 copy
Style

Holiday Gifting Made Easy

It’s the holiday season, and we want to make gifting as easy as possible for you. So, we’ve created 3 easy ways to shop: Gifts by Price, Ready-to-Wrap Gifts, and Looks We Love. Scroll down and hover over the images to browse the selection!…

December 10, 2016
Athleta: Whistler Winter 2016
The Power Of She

This Mother-Daughter Duo Shares Their Passion for Sport

“Like mother, like daughter” is a compliment, says Annie Aschim McKendree. When someone says, “You’re so much like your mom,” she does a little cheer inside and says, “Thanks!” Her mom, Martha Aschim, has shared her passion for skiing and being active with Annie…

December 3, 2016
marlou39_NEF_ (12)-V3
Fitness

Snow Artist Simon Beck’s Creations Keep Him In Shape

On average, it takes Simon Beck 5,000 steps per hour and 8 hours to complete one piece of art… That’s 40,000 steps in the course of just one day, since elements like weather and people and animal traffic could spoil his work at any…

November 29, 2016
350185_062_WALN_LS_49_H16-161
Style

Our Holiday Gift Guide

The holidays have officially arrived! We’re making gifting easy for you this holiday season. We curated must-have items for this winter season. And don’t worry, we have each personality covered, whether they run, love getting cozy, or are ready for their next adventure. Don’t…

November 26, 2016
24_Shot_013 copy
Girls

The Athleta Girl Holiday Gift Guide

Whether she’ll be adventuring outdoors, or keeping cozy indoors, we’ve got a few great gift ideas for the Athleta Girl in your life. Hover over each of the images to shop. And for Black Friday, save 20% on your purchase, including Athleta Girl! Exclusions…

November 25, 2016
gotr_fall_2015_mayfieldheights_
Girls

Share Your Light on Giving Tuesday

As we get into the swing of the holiday season, there’s no more important time to remind ourselves of the true spirit of this time of year. That’s why we launched the Share Your Light campaign – to celebrate women joining forces to lift…

November 20, 2016