Celebrating International Day of the Girl

International Day of the Girl is on October 11th.

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What is Day of the Girl?

Day of the Girl is a youth-led movement making sure girls around the world have a voice so they can help influence social change and youth rights. Although we should focus every day on creating a world free of discrimination for young women and girls, in 2011, the United Nations declared October 11th the official day to celebrate.

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We at Athleta have always been committed to helping young girls develop a positive self-image through sports and a healthy lifestyle. We believe that girls are our future. That’s why every year we partner with Girls On The Run – an organization that inspires young women to be healthy and confident – to bring activity-driven events to our stores the weekend of October 15-16. Come join us!

Join the Fun

athleta girls activewear day of girl

Grab your favorite gal and head over to a participating stores for some fun:

  • Create a Girls Dream Board to express their potential and imagine a world where all their dreams can come true
  • Shake it out with an expressive dance to empowering music, led by a local dance instructor
  • Participate in a Girls on the Run lesson that helps to foster positive self-thought
  • Enter a sweeps for to win a pair of Athleta Girl tights

You don’t want to miss out on the fun of celebrating Day of the Girl the Athleta way! Find out what’s happening in your local Athleta store here.

P.S. Attention Bay Area residents!

athleta girls activewear day of girl

Athleta GIRL is also sponsoring the upcoming Girls Fest in San Francisco, a fun event featuring over 100 activities, 50 vendors, 17 workshops, seven hours of speakers and performances—plus an Athleta-hosted dance tent —on Saturday, October 15th at Fort Mason in San Francisco. Tickets are free if you register here and mention Athleta GIRL as your participating organization. Hope to see you there!

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